Staging……An Instant Face-Lift!

As you start preparing your home to be listed, you also need to try to see your home as potential buyer’s will see it. We have found that over 80% of people will view the homes listing photos online before ever going to see the home. If you don’t get their attention from those photos, the odds are you won’t get them to come by and see your home in person. So how many potential home buyers could you lose by not freshening up the homes look and appeal?

We went through this home and by editing and re-arranging furniture then adding some rugs, pillows, florals and art, we really updated and freshened up the feel of the home. It was that instant Face- Lift we were looking for. We were now ready to show the home to potential buyer’s in the best light possible.  Even the entry offered a Big Welcome and How Do You Do!

We received multiple offers almost immediately and now our seller’s are looking forward to moving into their new home. We are so happy we could help this family with the next chapter of their lives and wish them the best of luck!

Multi-generational living…. ready or not


We all love our kids and are so proud to see them spread their wings and start their own lives. However, sometimes moving forwards first requires them to take a temporary step backward. Many of us have experienced our kids moving back home for awhile to be able to take that step forward.

This home had a nice open floor plan, which worked great for the family. However, once one of their kids had to move back in for awhile, that open floor plan became a large storage area.

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One of the great things about this home was that it had two staircases. The main staircase was grand and made quite a statement when you first walked into the home. The second staircase, which was in the family room, seemed forgotten and felt like it just took up valuable square footage. It also had these tall 20 foot ceilings that felt a bit cavernous.  Our job was to take advantage of the height while still making the rooms feel cozy and inviting.

We used great artwork to bring our eyes up and to make the forgotten staircase seem part of the family room. Also some great rugs on top of the dated carpeting really made the rooms feel fresh and inviting to all potential buyer’s.

The staging helped the home sell quickly and now the seller’s and their daughter are able to move into their new……..but separate homes.

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How to give Small houses a Big impact


This home had a nice floor plan however the rooms were truly on the small side. When marketing smaller homes to families, staging can really help show how this smaller, yet well laid out home could work for them. One of my favorite decorating tricks with smalI homes is choosing artwork that makes an impact, as it visually helps the home feel larger.


The area that was the biggest challenge in this home was the family room. It had the smallest proportions yet would most often be the room used by the whole family. Smaller furniture that was both functional but made a big impact was needed. Again, fun and bold artwork really helped give this room a big personality.

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In smaller homes each piece of furniture must not only look good but be multi functional. Then when you bring in great or fun artwork you have gone from small to unforgettable. And wouldn’t we all like our homes to be unforgettable in the best way possible!


Making a great First Impression


This home had a nice entry, beautiful gray wood floors, light gray painted walls and wonderful tall ceilings. When we first saw the home we could see the potential, however, it had furniture that didn’t match it’s size or style. When you walked into the home one of the first rooms you saw was the dining room. Then as you walked further in, the frontroom came into view. The frontroom had minimal furniture and that furniture was small in scale so it made the room seem much smaller than it really was.


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We needed to show how large the frontroom was to potential buyer’s so they could see how easily it could handle a room full of family and friends.  The dining room area was not well defined so it rambled on.  We needed to artfully divide the one large room into a frontroom and dining room, each with their own identity.  We decided to bring in a bit of bling to the dining room as it had no chandelier to soften the area. So we brought in some mirrored wall panels to help give the room a bit of romantic elegance.



This home needed to make a great first impression and when we were done, it truly did. The style now matched the delightful features. This home welcomed potential buyer’s into it’s embrace the moment they stepped inside and never let go.


Decorating with Bold Colors


When preparing to sale your home, you will usually want to give it a fresh coat of neutral paint, a light tan or gray color usually works the best, so that it appeals to the broadest base of potential buyer’s. However, that is not always an option. In this home we needed to work with some very nice but bold colors in two important areas, the open concept kitchen and family room and the master bedroom.

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The family room had a dark more rustic fireplace while the kitchen had a lighter, more cottage style feel. They were complete opposites that needed to compliment each other. In the family room we brought in artwork that we were able to use over the fireplace that not only softened it’s rustic feel but pulled in the unusual green of the kitchen cabinets. Then from that art work we were able to pull in a beautiful blue and white patterned rug and complimenting green pillows for the couch. We also had a great Magnolia Farm coffee table that had a rustic/elegant feel that completed the look we were going for.

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In the master bedroom we were working with a dark purple on the two of the walls. In that room we brought in a gorgeous teal color to compliment the dark purple. Again, we used artwork and bedding that pulled these colors together. Now not only did the bedroom colors work, they worked together beautifully.

Sometimes the things that seem to be the most difficult to work with can give you the nicest surprises!

Furniture of Home’s Past


Many of us have “accumulated” furniture over the past years that have followed us from home to home like old friends. This piece was from your family when you moved out on your own and that loveseat was the last surviving piece from a long ago purchase. However, now the time has come for you to move to a bigger home, or, possibly move for that new job. As you get ready to put your home on the market, you take a good honest look at your home you realize your furniture doesn’t exactly show off your home in it’s best light. You have made do for so long that before you know it, you stopped noticing the mismatched or outdated furniture.


This home was in a great area and had beautiful views. However, in looking around, it became clear that the existing furniture was not going to help sell the home. When you have your home staged, we are able to bring in a fresh vision into the home. We can downplay the negatives of the home and accentuate the attributes. Colors, style, layout and design took this home from mismatched to attractive and inviting.


Wonderful comments I’d like to share!

I’m so proud to share these testimonials from recent clients.

Almost every single person that came through the Open House was raving about your staging. Thanks again. It completely changed the house. — Ally

Thank you so much for the amazing job you did on my condo. Your timing was perfect and I could not be happier. — Tim

We are in awe regarding the amazing transformation to our home! Thank you for your professionalism, inspiration, passion and care! We appreciate your help and support. — Art and Eileen

Just wanted to tell you how happy my daughter and I are sitting amidst all this beautiful furniture and decor, looking out into the green that is being showered by rain. I feel so privileged getting to spend the last weeks in my home decorated by you. I have always loved this home and this place and my first husband had made it very cozy and beautiful. It was very hard to leave this place when we separated. As sad as I will be to leave this behind, I will never regret my decision to have the house staged by you. As you said, Laura, it will not just sell better, but it is also for me and my soul!!! — Sigrid

1920’s Spanish Hacienda


Of all the home styles I love, the vintage Spanish home would have to be at the top of my list. It’s hard to match the beauty, style and practical living these homes provide. The thicker walls keep the home cooler in the summer and warmer in the winter. This home just has “it” and it has “it” in abundance. I can’t always describe what “it” is but I know when a home has it and when it doesn’t.

The home not only had a gorgeous interior but the grounds, with it’s mature trees and shrubs, made my heart skip a beat. It even had a dutch door leading out from the kitchen towards the patio and pool.  Don’t even get me started on the large trees with a hammock hung between them. The thought of laying in that hammock, shaded from the afternoon sun reading a book with some ice cold tea or lemonade was such a decadent thought.

The home was nicely laid out but I still needed to show potential buyers that this vintage home could not only meet the demands of today’s families it could do it with style and elegance.



The front room was a great size, nicely laid out and had some wonderful built in bookshelves. However, it wasn’t providing the welcome I was looking for. The master bedroom initially felt a bit dark but when we finished the staging,  it just felt romantic.


We showed the family room could easily handle a houseful. The kitchen overlooked the family room and the butler’s pantry. And who wouldn’t love all that kitchen storage that the butler’s pantry provided.The shelving over the kitchen fireplace was incredible. Storage for cookbooks, pottery, herbs….. it was heaven.

I would be remiss if I didn’t mention the dining room. From romantic dinners to family get together’s, this room could handle it all and do it with style. From the french doors leading to a more private patio to the chandelier, it just just lovely.


This home has found it’s new family but I will always remember the few wonderful moments it was mine.


Downsizing your Empty Nest


When it comes time to move from the home you’ve raised your family in, it’s never easy. However, now all those years of memories need to be tucked away. The time has come to take a cold, hard look at your home and try to see it the way new buyer’s will see it. All the little projects that went on the back burner are now staring you in the face. Most people can’t afford to do a remodel and why would you want to. There’s no way of knowing whether the changes you would like will actually help or hurt your chances of selling the home. 

The goal now is to get your home looking as good as possible, while spending the least amount of money. More than likely you will need to clean or replace the carpeting and paint the walls. Finally, you will want to freshen and update the feel of the home. That’s where staging comes in!


With this home, the family wanted to move closer to their out of state children and grandchildren. So the work began. Their furniture was packed and shipped to their new home. The interior was painted a nice neutral light gray color then we were able to come in and work our magic. We wanted to downplay the dated area’s of the home and accentuate the wonderful qualities the home had, which included a view that went on forever. 


I can not overstate how important it is to capture the buyer’s interest as soon as they walk into the home. Many buyer’s have told us that they know within the first few seconds of entering the home whether they want to continue viewing it or not. I was one of those picky buyers. I would step inside the home and either like what I saw, or, I would utter a big “Nope”. Now that first impression also includes photos that all potential buyer’s can view online. You want to capture their interest on that first photo.

The next chapter of your life is beginning. Embrace it. Rejoice in knowing that a new family will soon begin to make their own wonderful memories there.

Appealing to the HGTV Generation

Many of today’s buyer’s are much more sophisticated, not only in technology, but also in what they are looking for in a new home. Most buyer’s view the online photo’s before they ever go out to see the home. They have also seen the shows on HGTV showcasing homes that have not only been updated utilizing current trends, but have been decorated by professionals. This sets the bar pretty high for most normal sellers. That’s where staging can really help.


This home had a wonderful floor plan and beautiful yards with a pool. So what could be missing you ask??  The home felt a little dated and color palate needed an infusion of color. A color most popular with buyer’s today is blue, which worked beautifully with the tan’s and brown’s currently in the home.

So working in a gorgeous blue color along with restyling the existing furniture and adding in some fun pieces really changed the feel of the home. In fact, the entire energy of the home changed! When the seller’s got to see their newly staged home for the first time, the wife actually cried as she felt her home was now so beautiful. That always a good feeling.

Well not only did the home sell quickly, they had a bidding war and the home ended up selling for $20,000 above asking price. Now that would make even make the HGTV generation stand up and take notice!!