Decorating with Bold Colors

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When preparing to sale your home, you will usually want to give it a fresh coat of neutral paint, a light tan or gray color usually works the best, so that it appeals to the broadest base of potential buyer’s. However, that is not always an option. In this home we needed to work with some very nice but bold colors in two important areas, the open concept kitchen and family room and the master bedroom.

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The family room had a dark more rustic fireplace while the kitchen had a lighter, more cottage style feel. They were complete opposites that needed to compliment each other. In the family room we brought in artwork that we were able to use over the fireplace that not only softened it’s rustic feel but pulled in the unusual green of the kitchen cabinets. Then from that art work we were able to pull in a beautiful blue and white patterned rug and complimenting green pillows for the couch. We also had a great Magnolia Farm coffee table that had a rustic/elegant feel that completed the look we were going for.

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In the master bedroom we were working with a dark purple on the two of the walls. In that room we brought in a gorgeous teal color to compliment the dark purple. Again, we used artwork and bedding that pulled these colors together. Now not only did the bedroom colors work, they worked together beautifully.

Sometimes the things that seem to be the most difficult to work with can give you the nicest surprises!

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Furniture of Home’s Past

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Many of us have “accumulated” furniture over the past years that have followed us from home to home like old friends. This piece was from your family when you moved out on your own and that loveseat was the last surviving piece from a long ago purchase. However, now the time has come for you to move to a bigger home, or, possibly move for that new job. As you get ready to put your home on the market, you take a good honest look at your home you realize your furniture doesn’t exactly show off your home in it’s best light. You have made do for so long that before you know it, you stopped noticing the mismatched or outdated furniture.

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This home was in a great area and had beautiful views. However, in looking around, it became clear that the existing furniture was not going to help sell the home. When you have your home staged, we are able to bring in a fresh vision into the home. We can downplay the negatives of the home and accentuate the attributes. Colors, style, layout and design took this home from mismatched to attractive and inviting.

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Wonderful comments I’d like to share!

I’m so proud to share these testimonials from recent clients.

Almost every single person that came through the Open House was raving about your staging. Thanks again. It completely changed the house. — Ally

Thank you so much for the amazing job you did on my condo. Your timing was perfect and I could not be happier. — Tim

We are in awe regarding the amazing transformation to our home! Thank you for your professionalism, inspiration, passion and care! We appreciate your help and support. — Art and Eileen

Just wanted to tell you how happy my daughter and I are sitting amidst all this beautiful furniture and decor, looking out into the green that is being showered by rain. I feel so privileged getting to spend the last weeks in my home decorated by you. I have always loved this home and this place and my first husband had made it very cozy and beautiful. It was very hard to leave this place when we separated. As sad as I will be to leave this behind, I will never regret my decision to have the house staged by you. As you said, Laura, it will not just sell better, but it is also for me and my soul!!! — Sigrid

1920’s Spanish Hacienda

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Of all the home styles I love, the vintage Spanish home would have to be at the top of my list. It’s hard to match the beauty, style and practical living these homes provide. The thicker walls keep the home cooler in the summer and warmer in the winter. This home just has “it” and it has “it” in abundance. I can’t always describe what “it” is but I know when a home has it and when it doesn’t.

The home not only had a gorgeous interior but the grounds, with it’s mature trees and shrubs, made my heart skip a beat. It even had a dutch door leading out from the kitchen towards the patio and pool.  Don’t even get me started on the large trees with a hammock hung between them. The thought of laying in that hammock, shaded from the afternoon sun reading a book with some ice cold tea or lemonade was such a decadent thought.

The home was nicely laid out but I still needed to show potential buyers that this vintage home could not only meet the demands of today’s families it could do it with style and elegance.

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The front room was a great size, nicely laid out and had some wonderful built in bookshelves. However, it wasn’t providing the welcome I was looking for. The master bedroom initially felt a bit dark but when we finished the staging,  it just felt romantic.

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We showed the family room could easily handle a houseful. The kitchen overlooked the family room and the butler’s pantry. And who wouldn’t love all that kitchen storage that the butler’s pantry provided.The shelving over the kitchen fireplace was incredible. Storage for cookbooks, pottery, herbs….. it was heaven.

I would be remiss if I didn’t mention the dining room. From romantic dinners to family get together’s, this room could handle it all and do it with style. From the french doors leading to a more private patio to the chandelier, it just just lovely.

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This home has found it’s new family but I will always remember the few wonderful moments it was mine.

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Downsizing your Empty Nest

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When it comes time to move from the home you’ve raised your family in, it’s never easy. However, now all those years of memories need to be tucked away. The time has come to take a cold, hard look at your home and try to see it the way new buyer’s will see it. All the little projects that went on the back burner are now staring you in the face. Most people can’t afford to do a remodel and why would you want to. There’s no way of knowing whether the changes you would like will actually help or hurt your chances of selling the home. 

The goal now is to get your home looking as good as possible, while spending the least amount of money. More than likely you will need to clean or replace the carpeting and paint the walls. Finally, you will want to freshen and update the feel of the home. That’s where staging comes in!

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With this home, the family wanted to move closer to their out of state children and grandchildren. So the work began. Their furniture was packed and shipped to their new home. The interior was painted a nice neutral light gray color then we were able to come in and work our magic. We wanted to downplay the dated area’s of the home and accentuate the wonderful qualities the home had, which included a view that went on forever. 

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I can not overstate how important it is to capture the buyer’s interest as soon as they walk into the home. Many buyer’s have told us that they know within the first few seconds of entering the home whether they want to continue viewing it or not. I was one of those picky buyers. I would step inside the home and either like what I saw, or, I would utter a big “Nope”. Now that first impression also includes photos that all potential buyer’s can view online. You want to capture their interest on that first photo.

The next chapter of your life is beginning. Embrace it. Rejoice in knowing that a new family will soon begin to make their own wonderful memories there.

Appealing to the HGTV Generation

Many of today’s buyer’s are much more sophisticated, not only in technology, but also in what they are looking for in a new home. Most buyer’s view the online photo’s before they ever go out to see the home. They have also seen the shows on HGTV showcasing homes that have not only been updated utilizing current trends, but have been decorated by professionals. This sets the bar pretty high for most normal sellers. That’s where staging can really help.

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This home had a wonderful floor plan and beautiful yards with a pool. So what could be missing you ask??  The home felt a little dated and color palate needed an infusion of color. A color most popular with buyer’s today is blue, which worked beautifully with the tan’s and brown’s currently in the home.

So working in a gorgeous blue color along with restyling the existing furniture and adding in some fun pieces really changed the feel of the home. In fact, the entire energy of the home changed! When the seller’s got to see their newly staged home for the first time, the wife actually cried as she felt her home was now so beautiful. That always a good feeling.

Well not only did the home sell quickly, they had a bidding war and the home ended up selling for $20,000 above asking price. Now that would make even make the HGTV generation stand up and take notice!!

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Staging your home for it’s new family

Many of us have home’s that reflect our personal style and interests. In fact, our homes many times provide a glimpse into our very souls. However, when it comes time to sell your home, those styles and interests can limit the possible buyer’s and even the amount you can sell your home for. So that’s when editing, restyling and/or staging becomes so important.
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This home had an incredibly fun and outgoing family. However, the home was so personalized to their passions that potential buyer’s would have had a hard time seeing themselves living there.

These before photos show the home after the seller’s had moved to their new home. The walls were painted a beautiful color that really showcased the plantation shuttered windows and gorgeous dark hardwood floors. We then brought in a style that played up the beauty of the home without losing the joyful spirit the home had.

Now the home is ready for it’s new family and the many years of happiness it will surely bring to them.

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